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Basic principles, Google SEO for Creating Authority Sites
Solutions for this problem and the future changes in Google's algorithm is to invest time and energy in creating an authority site.
Authority type of site is basically type of site that Google and other search engines look to rank highly in the search results. A great thing about the site is the authority that they actually give the search engines and visitors the type of information and content they are looking for.
This is why an authority site is the best investment of time and money you can make if you are serious about building a real online business.
Not a thin affiliate or Adsense sites that will disappear from the search results Google's algorithm update times.
Google webmaster guidelines are broad enough for what they perceive as an authority or quality of the site.
(You can get a free report from Lisa Parmley describes how he built the site to attract more traffic and high search engine rankings: Authority Site Model Free 22 page report (no opt in required)
Google guidelines can be broken down into four broad principles: Quality guidelines - basic principles of Google
- Make pages primarily for users, not for search engines.
- Do not deceive your users.
- Avoid tricks intended to improve search engine rankings. Good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you, or to a Google employee. Another useful test is to ask, "Does this help my users? I would do this if search engines did not exist?"
- Think about what makes your website unique, valuable, or involved. Make your website stand out from others in your field. (Source: Google Webmaster guidelines, Google Webmaster tools)
Why?
Because once you have a customer on the list you can communicate with them from time to time without the need for search engines to send traffic. This way allows you to reduce your reliance on Google and Bing, and arrive at a situation where the source of your traffic will be divided between the search engines and your mailing list.The ability to build an authority site that will rank well also opens up a number of different opportunities for you.
Such as setting up a web design / internet on your own agent offline marketing to meet the brick and mortar type of business that does not know anything about getting traffic and leads from the internet. Once you learn a valuable skill-the ability to build a great website that search engines love-world of opportunities open to you.
Indeed, you are only limited by your own imagination and energies.
But you need to learn the basic skills involved in building a good website. Regardless of whether the site is for your own online business or provide services to other people (online or offline), you will need to understand how search engines rank web pages, web sites, and how to generate free traffic / organic.This is very important. Frankly, without these basic skills you will waste huge amounts of time chasing "the next big thing" and make a bad site that will, sooner or later, as sure as day follows night, will be "found" by the search engines and the decline in ratings.
Some other benefits of building an authority site include:
- Building a stable source of income and tangible assets for the future, that will not knock on search engines like boat in stormy sea.
- Profit is much higher than the potential of Adsense or thin affiliate sites; No need to try to manage dozens or hundreds of smaller sites-you know how hard and time consuming that can be.
- Getting links to your site will be more easily and naturally as other webmasters would really like to link to your site as a "go to site" in your niche or market.
- You will build a real online business, instead of spending your time on some gimmick to get rich quick is possible in view of the Google times .. if they do not hit you already.
Without this skill you will never succeed online because you will lose a lot of money for advertising programs such as Google Adwords and pay per click program. The Authority Site Model of Lisa Parmley focus on great content as the basis for your site. The program is divided into 6 modules:
- research
- List of buildings
- Keywords and site structure
- Making authority content
- Building a website
- Promoting your new authority site.
Model Site Model Authority:
- Introduction to authority sites consisting of 3 video lasts 30 minutes
- Research module consists of 6 video lasts over 1.3 hours
- List Building module consists of 4 video lasts just under 1 hour
- Keywords and site structure module consisting of 3 video lasts 54 minutes
- Content modules Authority: 5 video lasts more than 2 hours
- The building you an authority site with 6 video modules for 2 hours
- List building with 6 video module lasts 3.5 hours.
- Video transcript in PDF format
- worksheets
- Checklists
- All the above materials can be downloaded to your desktop whenever convenient for you, and regardless of whether you choose to learn by video or written document as you can download everything.
Keep in mind: Building an authority site, sites that have real substance visitors back again and again and who have other webmasters that linking to the natural because of the quality content you need the job site. There is no way around this, thankfully, and if you are not prepared to work hard and invest in your online business, then Parmley training is not for you. This is a serious training for serious individual with ambition and who are ready for a professional business approach.Great Tips Make Build Authority Site - Great Tips Make Build Authority Rank For Search Rankings
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